stop getting sucked into the marketing vortex…
You’re a smart, highly motivated action taker who wants to make a difference.
You want to be recognised as an expert in your field so you can get well paid, doing the work you love with people you genuinely like.
While you have a clear vision on where you want to go, the problem is you don’t know HOW to market your services in order to get there.
Whether you are stuck on your business white belt, or are going for yellow belt and above, I can help.
Knowing where you want to go is one thing. Knowing how to get there is another. Let’s do it together!
Hi, I’m Sarah Hutchings.
I’m a Marketing Consultant and B2B expert who believes you can get well paid doing the work you LOVE with people you genuinely like.
My passion is to make marketing simple and easy to execute.
What does this mean for you? No more floundering around committing random acts of marketing in your business. No more wasted time trying to work out how to do it ALL yourself.
Instead, you will have expert support to develop the assets and campaigns you need. So be prepared for action, not just concepts and ideas!
My strength is pulling people upward. I use my business and marketing know-how to help people become more professional, credible and successful in their business. Think of me as the marketing Robin to your business Batman. I am here to help push your business to achieve new heights and create a business you love that is profitable, successful and wildly fulfilling.
My Journey Here
I started my career as a marketer for some of the world’s biggest fast-moving consumer good (FMCG) companies in Australia and the UK.
After 10 years, I began to feel frustrated and stuck in the bottleneck of big corporate decision making. I found the more senior I became, the less I got to do the marketing work I loved. Instead, my days became tied up dealing with never ending HR issues and office politics. Added to that, the marketing work I WAS doing began to feel unimportant. Convincing people to choose a different brand of tea bag wasn’t changing anyone’s life for the better.
After having kids, I decided to make the switch and do the marketing work I love for small business owners instead whose talents I believed in and whose lives I could more directly impact. So, I left my six-figure career behind me, took the leap and started my own business.
Getting Sucked into the Marketing Vortex
Marketing a large brand is nothing like marketing a small business. The lack of big budgets and teams of people to execute your ideas means you need to take a completely different approach.
When I started my business, I found myself on a really steep learning curve. To get the skills I needed, I dove head first into training, business building programs and digital marketing certifications worth tens of thousands of dollars.
The sheer number of tactics, social media platforms, apps, hacks, tips and tricks to grow a business was bewildering! I found myself getting sucked into the marketing vortex where it all felt so overwhelming. And I’m a marketing professional!
Things only started to click when I began to decode the steps successful businesses use at each stage of their development. Someone who is a business white belt needs to use very different tactics to someone who is a blue belt. The key is to focus on where you are, nail the execution of that strategy and not get distracted by steps that aren’t appropriate for your stage of business development.
Finding My Sweet Spot
At the beginning, I worked with any small business that needed me.
However, it was when I began working with Trainers, Consultants and Professional Service providers, who wanted to position themselves as trusted authorities in their field, that I found my sweet spot.
I am fiercely committed to helping smart people who have escaped the corporate rat race establish successful businesses, live life on their terms, do more of the work they LOVE and finally get the SUCCESS they deserve.
With my experience, results-oriented, honest and down-to-earth approach you will save countless hours each week versus trying to do it yourself.
Ready to skip the struggle? That’s where I come in…
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My name is Sarah Hutchings, and I am a travel obsessed, food loving, TV & film nut who loves a challenge. I find marketing FUN, love helping businesses GROW and am addicted to the energy of working with like-minded business owners with a real love of what they do.
how do you know I’m the real deal?
Clients have gone on to be nominated for awards such as “British Salon of the Year”, “Creative Head Business Thinker of the Year”, “Local Business Person of the Year”, and “One of the 35 Social Entrepreneurs to Watch” by Cause Artist Magazine
During my time off, you can find me dreaming about my next holiday, having dinner out with friends, binge watching the latest HBO or Netflix series with my husband, hanging out with my kids, or walking Oreo (our handsome but cheeky black & white Schnoodle …..not the actual cookie…..that would just be weird).
If you’d like to know more, here are 7 random facts about me
I have a serious ADDICTION to jet fuel. I love getting on a plane and travelling to new places.
I am a “Military Brat” who attended 8 different schools around Australia and the US due to my Dad’s career in the Navy.
Ready to be in-demand?